Do you want to build an eCommerce website in Nigeria or Ghana but don’t want to spend thousands of naira to developers?
If your answer is yes then this guide will be helpful to you. It’s no news that everything is going online these days even barbing salon are getting listed on Google.
Creating an e-commerce website in Nigeria used to be a major deal but gone are those days. These days you can build your own e-commerce website here in Nigeria in the comfort of your house within 30minutes.
In this article am going to be leading us through a step by step guide on how you can build your own eCommerce website in Nigeria within few minutes.
As promised, your step by step guide on how to build an eCommerce website in Nigeria:
- Get a domain name
- Choose your web hosting
- Install your e-commerce software
- Get your SSL certificate
- Set up your Payment Gateway
- Start selling
There you have it so let’s get started
Step One: Get a domain name
This is usually the fun part and it’s pretty straightforward yet people still over think it.
There is actually no need of overthinking your domain name. Just think of the reason why you want to build the e-commerce website in the first place, reasons like what you want to offer and go with it.
Tips on choosing a domain name:
- Go for “.com”
- Avoid going for more than three words (shopdailyonline.com)
- Avoid abbreviations
- Go for SEO optimize domain name, For example using your product name as your domain name
- Avoid choosing name close to a popular brand, to avoid copyright issue.
- Go for name that can be easily remembered
Step two: Choose your web hosting
Web hosting is web services that connect your site to the internet and also make sure your website loads quickly. It’s also responsible for preventing your site from going down.
Additionally, your web hosting is where all your data files and databases are located. Think of it this way; as human beings, we are all required to have homes for living or rent one if we are yet to build one. Just think of your web hosting as your internet house.
Lastly, your web hosting will also be responsible for your e-commerce software installation so while choosing, make sure your web hosting support e-commerce installation software.
Step Three: Install your e-commerce software
E-commerce software is what’s going to give your website the store look. It also going to make it easy for you to add products, set your price and also add a shopping cart to your website.
It’s the engine behind every online store, making it possible to easily add or remove products, calculate taxes, manage inventory and every other thing needed to fulfill and manage a website.
You can easily install popular eCommerce software like Magento, PrestaShop, ZenCart, WooCommerce etc through Quickinstall Hostgator web hosting Control Panel.
Once you’ve set up your website, besides adding your products you also need to add the following pages:
- A Home Page where you will showcase your products
- About Page will contain a brief description of your website
- Contact Us or Customer Service where your customers can easily reach you
- A Blog where you writes articles about your products or services and also latest news in your industry
Step Four: Get your SSL Certificate
SSL (Secure Socket Layer) is the standard security technology that establishes an encrypted link between a web server and a browser.
The encrypted link ensures that all data passed between the web server and browsers remain private and integral. It helps reduce your risk by keeping sensitive data collected on your website safe.
Having the “https” with padlock and green color in the address bar will increase customer confidence in your website. This, of course, is going to lead to more sales.
Additionally, SSL certificates prevent hackers from having access to credit card information sent to your website.
So once your website is set-up, be sure to install it. You can as well get one on Hostgator.
Step Five: Set up your payment gateway
Every e-commerce website needs a payment gateway. This is the channel through which you will receive money on your website through credit cards payments.
There are lists of merchant account you can create and integrate into your website that will help you handle your business transaction on your websites.
You have various options like Paystack, Stripe, Voguepay, PayU etc that you can easily integrate with your website. After this your e-commerce website is live.
Step Six: Start Selling
Once your online store is up and ready and can start selling immediately. However, you shouldn’t expect much because it’s a new website. After launching your online store and you are not getting much traffic you can look into the promotion method to assist your business:
- Content marketing
- Social media
- Paid promotion
You can as well use the word of mouth by telling your friends and family about your website and see how it goes.
Sooner or later e-commerce business is going to go viral in Nigeria so if you are thinking of creating a website for your business, then this might be your best chance.
Do you have any questions? Please don’t hesitate to ask the comment box and I will get back right at you.