Kartra vs Builderall: Best Marketing Platform For 2024?

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kartra vs builderall

Are you by chance looking for a better tool between Kartra vs. Builderall? If you are, then you’re totally in the right place.

In the time past, most people used multiple platforms integrated together with the sole purpose of making more sales.

What then makes these tools different?

With these two platforms, everything is integrated together without you going to other platforms for integration. On either of the tools, you have everything you need and more.

This way, you can have your business incorporated with everything you need to market them and get more conversions.

These tools offer various features like sale funnels, Web-hosting, automation, email capture, and much more.

Thus, making it easy for businesses to market their services.

Using these tools simply eliminates the need to hire a coding guru to design your website because they do everything for you!

All that’s needed of you is to follow a few straightforward instructions and a few tweaks around the template.

Although Builderall and Kartra have some things in common, these two marketing tools differ significantly from each other.

We’ll be going to be looking at all the differences to help you make an informed decision as regards the best platform.

In this article, we are going to cover everything about Kartra and Builderall, from A to Z to help you decide which tool suits your online business.

So, let’s get right to the Builderall vs Kartra battle, shall we?

Builderall Vs Kartra

Before we go along with the comparison, here’s a quick jump link to everything we’ll be covering in this article:

  • What is Kartra
  • Overview of Kartra
  • Basic features of Kartra
  • What is Builderall
  • Overview of Builderall
  • Best Features of Builderall
  • Similarities [kartra vs builderall]
  • Differences
  • Pricing Plan [kartra vs Builderall]
  • Which One is Better?

What is Kartra?

Kartra is an online marketing tool that hit the market in early 2018. It offers everything that you need to market your business online and attract visitors.

Basically, it is anALL-IN-ONE platform that offers and substitutes Software like:

  • Auto-responder
  • Website builder software (e.g landing pages, squeeze pages, sales pages, thank you pages, product launch pages, checkout pages, video sales letter pages, and more)
  • Sales funnel
  • Affiliate marketing tool
  • Split testing and link tracking software
  • Online form builders
  • Calendar and appointment scheduling
  • Shopping carts
  • Advanced marketing video hosting system
  • Membership portal builders
  • Helpdesk ticketing systems, including live chat
  • Affiliate management system
  • Campaign analytics platform
  • Custom programming to seamlessly integrates all of the above
  • Graphic designers etc.

In simple words, Kartra is a collection of essential business tools that you need to run your online business successfully.

The platform has integrated many features all under one roof to make it easy for you to market your business online.

How did Kartra begin?

Kartra was founded by two renowned online marketers: Mike Filsaime and Sandy Jenkins. The two have launched many big projects together, and it is not a surprise that Kartra has also been an enormous success.

When Kartra was first launched, it mainly targeted e-commerce marketers, but it was later re-launched and made an all-inclusive platform.

The reason why this platform has performed well on the market is that it has made the process of opening an online business and marketing quickly.


All that you need to do is click a button, and the platform will do the rest for you. Thanks to its simple and easy-to-use interface, you can get started right away without any training.

I’ve written the most in-depth Kartra review out there, I think you should check it out and learn more about its core.

Overview of Kartra

This marketing platform creates pages that are more diverse, authentic, and marketable.

Unlike other platforms that are task-oriented, Kartra is a goal-oriented platform. This means that you don’t need to design a sales funnel webpage as is usually the case with other platforms.

In that case, how does Kartra work?

Instead, Kartra works in reverse, meaning that you first focus on what you want to achieve instead of thinking about creating a sales funnel.

For instance, most sales funnels usually end with a “thank you” page. However, with Kartra, you begin with a “thank you” note and then work your way down. The process may seem complicated, but it is very easy and straightforward.

Kartra Features

Below are some of the Kartra features and what you can expect if you want to use the platform for any of your digital marketing business.

#1: Products

The Products feature on Kartra allows you to set up a product page for either digital or physical products with upsell and downsell to maximize your profits.

This feature is cool for e-commerce products; physical or dropshipping.

It is designed to help generate more quick sales compared to the usual selling of e-commerce products.

You’ll also be able to integrate a payment gateway for secured checkout of your customers and also have an affiliate marketing tool integrated to have people promote your product and drive sales for you.

#2: Forms

The lead capture form feature lets you create a variety of forms with different fields based on what you want from your customers.

You can choose from several templates on Kartra that fit your page design and have them confirm their subscription if you want.

If you have an existing WordPress site, you can easily integrate or embed your Kartra form to your WordPress pages or your Kartra pages.

#3: Pages

Here, you can easily design pages from your Kartra account using the drag-and-drop feature. You can easily create pages to take orders or capture leads of potential buyers.

All Kartra pages are 100% optimized for all types of screen sizes: Laptops, desktops, mobile devices, or even tablets.

This feature also allows you to create a split test with your pages by rotating different versions of them to monitor the one that pulls the higher conversion rate.

Finally, they all come with an analytic tool to track every bit of action going on your website!

#4: Communication

This covers the communication aspect of your business. From here, you’ll be able to create your list and distinguish the paying customers from prospective customers.

What does this do to your business?

You’ll be able to set up your email campaign as well as your auto-responder to suit the different categories of customers – for your new leads and recurring customers.

#5: Membership

Kartra also makes it easy to create a membership website for your prospects and give them access based on their levels.

Every user will be able to see their membership plan and all levels they have access to based on their subscription plan.

It also comes with an easily integrated payment gateway to accept payment from your customers seamlessly if they want to upgrade their current plan.

#6: Calendar

If you are a consultant, then Kartra can also automatically handle your appointment for you either paid or free appointment.

This feature lets you have a branded calendar with your brand logo on it for scheduling live sessions with your customers.

You can define your available free times and days so your registrants can choose their preferred date and time slot.

The calendar also notifies both parties about the appointment so no one forgets about the appointment.

Finally, it comes with a centralized dashboard where you can view, cancel, or reschedule classes or sessions with your clients.

#7: Videos

This Kartra feature is one of the latest. It gives you access to a clean and sleek way to showcase your video to your customers.

We all know embedding YouTube videos on your website will still show links to YouTube which can be distracting to your potential customers.

However, with Kartra you don’t have to worry about that.

#8: Done for You Campaigns

The done-for-you campaign is a list of campaigns from Frank Kern and others that you can click and install from your dashboard.

It includes everything you need from the opt-in page to the sales and thank you page.

All you need to do is just edit the copies after you have deployed them to be used. There’s basically a done-for-you campaign for any kind of marketing you want to do.

The done-for-you campaign includes the following:

kartra campaign
  • Lead Magnet Campaign
  • Product Lunch Campaign
  • Membership System Campaign
  • Consulting Campaign
  • Free Membership
  • Masterclass Campaign
  • eShop Campaign
  • Frank Kern Book Campaign
  • 4Days Cash Machine
  • Quick Launch Campaign
  • Simple List Builder
  • List Builder Sales Campaign

#9: HelpDesk

This feature is a built-in system that allows you to create a helpdesk support for your customers.

You can easily handle customers’ complaints; provide billing support, technical issues, and other pressing issues from your customers.

#10: Affiliate Management

Kartra allows you to have your own affiliate program and list your product for other affiliate marketers to promote and you can equally promote their product as an affiliate marketer too.

What is Builderall?

Builderall is a great marketing platform that provides beginner-friendly tools, Internet marketing training, and sales funnel builders.

This online marketing tool was designed to help businesses increase sales and conversions. It can help you create an attractive and creative website to attract more customers.

However, you do need to take time to tweak the dashboard because it can be a little overwhelming and hectic if you’re mostly new to the platform.

Builderall was launched in South America by a renowned online marketer Eric Salgado.

He decided to create this online marketing platform after he saw that most online businesses in his area were not getting the online presence that they deserved.

Eric used the best technology to help online entrepreneurs within his area get the best online experience.

Some of the things that Builderall can do include:

  • Create websites and blogs
  • Designing and selling learning courses
  • Run e-commerce stores
  • Runs social media campaigns and ads
  • Track your analytics and spits test design
  • Send emails campaign
  • Capture leads
  • Create sales funnels with pre-built templates
  • Create eBooks webinars and videos
  • Build membership sites
  • Run ads and social media campaigns and much more
  • Also good for running an affiliate marketing campaign.

Overview of Builderall

Builderall is a cloud-based platform, meaning you don’t have to install or download it.

All that you need to do is visit the official Builderall website and create your account.

You can also synchronize different online marketing tools. Once you have created your account, the next step is to create new web pages. And most of this can be done with just a click of a button.

Basic features of Builderall

let’s take a look at builderall features and see why it’s an attractive platform for digital marketing.

  • Drag and drop site builder

This is basically the primary feature of Builderall. It allows you to easily create landing pages, sales funnels, and beautiful websites.

It’s an HTML5-run website that is designed to create several kinds of websites that give your visitors a great user experience.

  • Presentation Builder

This feature allows you to create unique and professional slideshow presentations for your business. This feature works just like PowerPoint but has more advanced options.

  • Floating video

This exclusive feature allows you to upload the videos that you have made.

  • Design Studio

This feature allows you to add images or videos into a given area of an image, such as a picture frame, mobile screen TV screen, among other areas.

  • Email marketing

This feature allows you to run autoresponders and control your leads with ease. Builderall allows you to send as many emails as you wish to your customers.

  • App creator

The feature will enable you to create, edit, and publish mobile apps on different platforms so you can use your app to make money by creating your Play, Amazon, or Apple account.

  • Script generator

This exclusive feature allows you to create videos, emails, sales letters, webinars sales pages and much more.

Similarities and differences

After going through some of the major features of both platforms, let’s take a look at their similar features while comparing them together.

Similarities: [Kartra vs Builderall]

Kartra and Builderall differ from each other. However, they have some things in common.

In this section, we are going to discuss things that both Kartra and Builderall have in common.

#1: Drag and Drop

Both Kartra and Builderall have the drag-and-drop feature, which gives you the functionality to create sleek websites and landing pages easily.

The drag-and-drop technology that both platforms use combined with other applications can help you build a professional website that will capture quality leads to boost revenue.

#2: Analytics

Both Kartra and Builderall provide analytics that gives relevant information to help you get the best results.

For instance, both platforms have the A/B test, a feature that allows you to find out which sales page attracts most customers.

Both platforms are equipped with powerful analytic tools that provide valuable information to help you make an informed decision.

However, Kartra analytics comes in a very detailed way and is easy to understand compared to the other tools.

#3: Email Marketing System

Both Kartra and Builderall are equipped with a powerful email marketing system that allows you to create and automate your customer’s contact (new or existing).

However, one outperformed the other here. Kartra is known for 99% deliverability of all email sent to your leads.

What this means is that you don’t have to worry about your email hitting the spam folder of your subscribers.  Everything gets delivered!

Builderal email marketing features work fine too but it can’t compete with the big dudes out there!

#4: Customer Support

Both Kartra and Builderall have a fantastic customer support team that is very professional and highly responsive. Both offer a 24/7 customer support service.

This way, you won’t have to worry about getting support when it’s very important.

#5: Inbuilt affiliate marketing Software

Both platforms have inbuilt affiliate program management software that users can use to manage their affiliate program or affiliate marketing business.

The software tracks all affiliates’ marketing activities, including the number of customers that affiliates have directed to your website and the commission that they have earned.

Kartra on the other hand has a larger and broader affiliate program system and equally a marketplace where affiliates can sign up and promote other people’s products.

other than that, they have a nice in-house affiliate program that’s very attractive to users, but Builderall’s affiliate program is more robust compared to Kartra’s affiliate program.

#6:  Shopping cart

Both Karta and Builderall and shopping cart feature. However, the Kartra shopping cart is highly advanced and is equipped with many amazing features.

It comes with done-for-you campaigns that can be used to sell your physical products with upsell and downsell.

#7: Membership site creation

Both platforms are equipped with a membership site feature which allows you to monetize your site and collect monthly subscription fees from your members

#8: Templates

Both Builderall and Kartra have a wide range of templates for their users. This means that both platforms allow users to create sales funnels, websites, and standalone landing pages among many others.

#9: Sales funnel

Both platforms are equipped with sales funnel templates, a feature that helps to increase sales and conversations.

Differences: [Kartra vs Builderall]

Although both Kartra and Builderall have many things in common, the two platforms are different from in other.

In this section, we are going to discuss features that make these two platforms differ from each other.

#1: Quantity and Quality

If you take a deep look you’ll see that both platforms are more of a robust all-in-one platform for marketing your business.

However, after going through the two, you’ll understand one is more of quantity while the other is more of quality.

While builderall has a whole lot of useful marketing tools integrated together inside one tool, they can’t really compare with their relative counterparts.

Kartra, on the other hand, is more serious when it comes to each of its features. This is exactly the reason they are in close competition with Clickfunnels.

For Quantity, I’ll give it to Builderall, and for Quality, Kartra is the BOSS!

#2: User-Friendly

When it comes to user-friendliness, Builderall is a bit bunglesome or clumsy. They have so many tools under one dashboard that tends to be overwhelming.

Kartra on the underhand is actually sharp, precise, and very focused when it comes to their features.

Most of the features are really easy to use but they still have a handful of training to get you onboard and so does builderal.

So for speed and responsiveness, both tools are actually good but Kartra outperforms the other!

#3: Pricing Plan                                                          

There is a huge difference in price. Although the two online marketing platforms (kartra vs builderall) have many features in common, Kartra is more costly than Builderall.

You can get started for $29.90 with builderall while the starting plan for Kartra is $99. When it comes to affordability, I think builderall takes it on this one.

#4: Webinar Tool

Builderall provides a webinar tool that enables users to create quality videos that are appealing and engaging.

The webinar tool is inbuilt and FULLY AUTOMATED. On the other hand, Kartra does not have this feature. Users who want to use the webinar funnel must integrate sister tools like WebinarJam and EverWebinar.

They are, however, owned by the same parent company as Kartra.

Pricing Plan [Kartra vs Builderall]

Below is a price breakdown of both of the platforms.

Kartra pricing

Kartra Pricing

Karta has three different pricing options, from starter, growth plan to professional. Additionally, it also offers a 30-day trial period. Below is a breakdown of Kartra pricing.

  • Starter Plan [$199/month]
  • Growth Plan [$229/month]
  • Professional Plan [$549/month]

All features included in Kartra can be found on every plan you choose to start with.

Builderall pricing

Builderall Pricing

The Builderall software comes with a 100% free trial of 7 days compared to Kartra which has a 30-day free trial. Builderall also has 3 plans just like Kartra.

  • Premium Plan [N55348/month]
  • Advanced Plan [N28272/month]
  • Essential Plan [N14285/month]

The Builderall Essential plan is mostly limited as the majority of the features can be found on the premium and advanced plan.

Kartra vs Builderall: which is better?

They are both wonderful tools to get started with it. Builderall basically has everything to get started with and more importantly it’s cheaper compared to Kartra.

However, Kartra on the other has great quality features, focus and great user experiences for all it users.

It’s great for users that don’t want to switch platform but run a full-time marketing campaign for the business.

Personally, I’ve tried both platforms, tried Builderal first in 2018 and I’m currently using Kartra for my business.

The price may be a little up compare to Builderall but trust me; you’re paying for quality compared to quantity.

If you’re a little low on price, you can start out with Builderall. It is quite affordable than Kartra and they have a free 7days free trial. Notwithstanding, you can also try out Kartra for 30days.

And if you prefer a 30 days trial with Kartra, you can refer to this article.

Over to you now, so which one is it going to be?




Let me hear your opinions about this using the comment section. That’s it on Kartra vs Builderall!

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