Last updated on May 5th, 2019
You’ve probably heard about how lucrative mini importation business can be in Nigeria and you’re thinking of giving it a trial.
Well, it quite lucrative I must say. But you do have to know it’s not as easy as you may think. There are some tips and necessary criteria you must meet before you have full success in this business.
But before we continue, I have a previous post on how to start mini importation business in Nigeria. Do well to check it out.
Starting a mini importation business is not rocket science. All you need to know is what, where and how! Having access to winning products is enough.
Trust me, you need to know if the product meets all the success requirement before you give it a go.
So, what are the tips and criteria?
This is exactly what I’m about to do justice to now, just hold on and stay with me to the end of the post.
Tips on How to Start and Run a Successful Mini Importation Business in Nigeria
The following points are very important because they can determine the success of your business. It will be expedient of you to take this into consideration before you kick start your business.
#1: Hot/Winning Products
I believe virtually everybody knows these already. You can’t make a dime without selling a sellable product. That is products that people are willing to buy without thinking twice. These are the kind of products that are bound to make you money.
However, there are three types of winning products, these includes:
- Seasonal Winning Products
- Trending Winning Products
- Evergreen Winning Products
Seasonal Winning Products – These are sellable products that can really make you money but only at a particular season. These could be products that are related to the rainy season, Xmas Period, etc…
If you can lay your hands on one of these winning products at the right time they are bound to make you money.
Trending Winning Products – These are trending products or reigning products as you may call it. For example, a particular type of phone.
If you notice, there are some phones that trend for a while and after some time they don’t again. These are examples of trending products.
People may love it at that particular time but after a while, the trend will stop.
Evergreen Winning Products – Evergreen products are products you can sell any time, come rain come sunshine. Products that fall under these criteria are mostly basic needs.
However, the competition for these kinds of products is usually fierce. Since they are basic products. Virtually everybody will want to promote it.
#2: Audience Availability
These apply to people that want to sell to a large audience like me. If you would like to sell products that will get you orders of like 20, 50 to 100 orders per day. Then you’ll need to choose products based on audience availability.
That is, a large number of people will be willing to buy the products. For example, selling a bike product. These products will be limited to people that are only interested in bikes or already have a bike. A good reverse example is selling health-related products.
Everybody wants good health so definitely, a large audience of people will be interested in this kind of product.
#3: Light Weight Products
Light weighted products are also the kind of products you should be thinking of importing. The reason has been that this kind of products are less expensive with shipping compared to heavy products.
If the product you want to import is very heavy, be ready to pay a large chunk of fee for shipping it. Try as much as possible to go for products that are less than 1kg. lightweight products usually make it easier to ship and cost friendly.
This will make you to make more money and also allows you to get your products faster. Try as much as to possible to go for less weight products.
#4: Products That Solves Embarrassing Problem
We call this hidden product. These are the kinds of products that people need but they are embarrassed to buy it in the open. These are usually hot products to sell most especially if you’re willing to run an advert for it.
There are various kinds of products that fall within these specs. Amongst them is health problems products, sexual products, etc.
It could be any kind of problems and if you can lay hands on any of them you’re on your way to making millions.
#5: Buy Cheap Product from China
This is the best part. If you would want to make as much as possible then you need to buy the cheapest products among the product you want to buy.
I usually advise you go for products less than 3000 Naira per piece. Mind you, the product cost could be 200 naira or 500 naira. Just make sure its lesser than 3000. Prices higher than these are usually going to increase the risk of the business.
The is because, you’re still going to add the shipping fee, advert fee and also if you decided to use a logistic company to dispatch your product within Nigeria. So, all this is going, to sum up as the shipping fee.
So, going for cheap products will not only reduce the cost of your product but also increase your profit margin and reduces the risks of the business.
#6: Test Your Product before Buying it
Testing products before you buy them is also another good way to know if a product is going to sell well and also make you money.
The act of testing will allow you to know if a product is receptive to people even before you it. Doing this will save you the stress of buying a product that people won’t be interested in.
Product testing comes in two ways. First is the advert test and second is you getting one of the product for yourself.
E-commerce is a large sector in the economy that is projected to increase in Nigeria. What this means is that this kind of business can’t be saturated until a very long time.
If you would want to start immediately, I have a blueprint on how to start the business the right way. I’ll suggest you get your copy of the blueprint as fast as possible.
To assist you, I’m going to highlight some niche products that is bound to sell fast. Product around this niche are constantly on the sell.
- Fertility Product
- Blood Pressure
- Security Camera
- Car tracker
- Spot removal
- Six packs
- Body Odour
- Vagina care
- Sun burn
- Body tags and many others…
Ready to start? Let me give you a head start here…