GoHighLevel Website Builder: [A Comprehensive Review]

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If you’re looking to build a website for your business, you may have come across GoHighLevel Website Builder.

This platform offers a range of tools to help you create a professional-looking website without hiring a web developer.

With its drag-and-drop interface and customizable templates, GoHighLevel Website Builder makes creating a website that meets your specific needs easy.

One of the key features of GoHighLevel Website Builder is its intuitive interface. Even if you have no prior experience with web design, you can quickly get the hang of the platform and start building your site.

The platform also offers a range of templates, so you don’t have to start from scratch. You can customize these templates to match your brand and add content to create a unique website.

In this article, I will show you everything you need to know about the GoHighlevel website Builder – its features, how it works, its pros, and cons.

Key Takeaway
  • GoHighLevel Website Builder offers an intuitive interface and customizable templates to help you create a professional-looking website.
  • Using GoHighLevel Website Builder can save you time and money compared to hiring a web developer and help establish credibility for your business.
  • GoHighLevel Website Builder is a great option for businesses looking to create a unique, professional-looking website without the need for extensive web design experience.

Key Features of GoHighLevel Website Builder

Here are some of the key features that make GoHighLevel Website Builder stand out:

#1. User-Friendly Interface

GHL Website Builder is designed with a user-friendly interface that makes it easy for anyone to create a website.

You can easily drag and drop elements to build your website without any coding knowledge. The platform also offers a range of templates that you can customize to suit your needs.

#2. Integration Capabilities

GHL Website Builder is integrated with a range of tools that help you streamline your website building process.

The platform integrates with popular tools like Google Analytics, Facebook Pixel, and Zapier, which allows you to automate your marketing processes.

#3. Customization Options

GHL Website Builder offers a range of customization options that allow you to create a unique website that stands out from the competition.

You can customize the colors, fonts, and layout of your website to match your brand identity. The platform also offers a range of widgets and plugins that you can use to add additional functionality to your website.

#4. White-Label Websites

You can fully rebrand any website created with GHL website builder as yours. You have the right to remove GoHighlevel branding and replace them with yours.

There is the freedom to add your logo, company name, color scheme, and any other elements that resonate with your brand.

And this helps you to establish ownership and authority over the website. You can reinforce your brand identity across all customer touchpoints.

The juicy part of these is that you can resell the websites you create. You can decide to work on as many websites as you can and sell them out for extra income!

#5. Website Analytics and Reports

GoHighlevel Website Builder has built-in analytics tools that you can use to analyze and monitor the performance of your website.

It also has tracking tools to monitor the activities on the website. These analytics tools give you insights into web traffic, conversion rates, user behavior, and many more.

After analyzing the site, it compiles everything as a report for ease of access. With this data, you can make informed decisions on optimizing your website for better results.

#6. Design Templates

On the GoHighlevel Website Builder, you can access a huge library of templates that are a starting point for designing your website.

The templates have been designed by experienced designers, and as such, they are professional-looking and visually appealing.

Also, these templates cover a wide range of industry niches and suit any purpose. Therefore, all you need to do is select the design template that aligns with your business needs.

There is also room for customization till you achieve consistency with your brand identity.

How to Use GoHighLevel Website Builder

To use the GoHighLevel Website Builder, you first need to create an account with GoHighLevel.

Also Read: How To Use GoHighLevel

Once you have created an account, log in to your dashboard, switch to your agency and navigate to the “sites” tab. Click on the “+ New Website” button to start building your website.

high level websites

From here, you can create a website from scratch for your agency and edit anyone you’ve created in the past.

The drag-and-drop feature makes it easy to create a website using this website builder tool, even for a complete beginner.

Building Your First Website

After clicking on “+ New Website,” you will be prompted to give your website a name. Choose a name that is relevant to your website’s purpose and easy to remember.

Once you have named your website, you can choose a template from the template library. GoHighLevel offers a variety of templates that are customizable to fit your needs.

Once you have chosen a template, you can start customizing it to fit your brand.

The GoHighLevel Website Builder is user-friendly and intuitive, making it easy to add text, images, and other design elements to your website.

You can also add forms, buttons, and other interactive elements to make your website more engaging.

You can hover your mouse on any of the templates and edit any one you want to edit. While making your changes you could also save them immediately.

Once you have finished building your website, you can publish it with just a few clicks.

GoHighLevel offers a custom domain feature, allowing you to use your own domain name for your website.

To publish your website, simply click on the “Publish” button in the top right corner of the editor.

Site Funnel

GoHighLevel Website Funnel

GoHighLevel also makes it possible to use your website as a funnel for your business instead of having the traditional kind of website.

While using the GHL website builder, you’ll gain access to several funnel templates to optimize your site performance and generate more sales for your business.

Website funnels can significantly impact your businesses by helping them attract, engage, and convert leads into paying customers.

By creating a website funnel, your business can guide visitors through a structured series of steps designed to move them closer to making a purchase.

This can include lead capture pages, email marketing campaigns, and automated follow-up sequences, which can increase your conversion rates, reduce customer acquisition costs, and improve your overall ROI.

Additionally, website funnels can help your business build stronger relationships with its customers by providing them with personalized and relevant content, offers, and promotions.

Website Blog

GHL website blog

While most website builders aren’t optimized for blogging, GoHighLevel website builder makes adding a blog to your website easy.

Blogging can significantly impact your business in several ways if done the right way. Here are some of the ways that blogging can affect a business:

  1. Increased website traffic
  2. Improved brand awareness
  3. Increased customer engagement
  4. Improved lead generation
  5. Improved customer retention

Create & Customize Form Page

GoHighLevel website builder form page

GoHighLevel site builder makes it easy to create a form page for your website and also makes it easy to customize.

Forms on your website can be a powerful tool to improve lead generation, customer engagement, and customer satisfaction.

By using forms effectively, you can collect valuable data that can be used to improve their business and better serve their customers. 

Here are some of the forms you can create with HighLevel site builder;

  1. Lead generation form
  2. Customer feedback form
  3. Contact forms
  4. Surveys
  5. Event registration Forms

Chat Widget

Gphighlevel website builder Chat Widget

GoHighLevel website builder also allows you to create a Chat Widget for your website. You can edit the intro sample and add your own words

You can also edit the Chat Widget image and replace it with your business image or your company logo.

Chat widgets can be a powerful tool for your websites by helping to improve customer engagement, lead generation, and sales.

Using chat widgets effectively, your business can provide better customer support and improve customer satisfaction, increasing revenue and business growth.

You can expect the following with a chat widget on your website.

  1. Improved customer engagement
  2. Increased Real-time support
  3. More Lead generation
  4. Increased sales
  5. Improved customer insights

Site Analytics

gohighlevel website builder analytics

Not only can you create a website with GoHighlevel, but you can also monitor how your website is performing online.

The GoHighLevel Website analytics can help your business in several ways. You can gain insights into your website’s performance, user behavior, and overall effectiveness by analyzing website stats.

This information can be used to optimize your website’s user experience, improve website design and content, and identify opportunities to increase conversions and sales.

Additionally, these stats can provide your businesses with valuable information about your target audience, including demographic data, geographic location, and interests.

This information can be used to tailor marketing and advertising efforts to better reach and engage with your target audience.

Benefits of Using GoHighLevel Website Builder

Here are some of the benefits of using GoHighLevel Website Builder:

Increased Efficiency

One of the main benefits of using GoHighLevel Website Builder is that it can help increase your efficiency when building your website.

With its drag-and-drop editor, you can easily add and customize elements on your website without having to write any code.

Additionally, GoHighLevel offers a range of pre-built templates that you can use to get started quickly.

This means you can focus on creating content for your website rather than worrying about the technical details of building a website from scratch.

Improved User Experience

Another benefit of using GoHighLevel Website Builder is that it can help improve the user experience of your website.

With its intuitive interface and easy-to-use editor, you can create a website that is both visually appealing and easy to navigate.

Additionally, GoHighLevel offers a range of features to help optimize your website for search engines, which can help improve your website’s visibility and attract more visitors.

GoHighLevel Website Builder Pros & Cons

Product Pros

  • Ease of Use
  • Templates
  • White-labeled Feature
  • Integrations
  • Customization

Product Cons

  • Limitation In Starter Plan

Also Read: GoHighLevel Pricing

Who Should Use GoHighLevel Website Builder?

GoHighLevel Website Builder is an all-in-one platform that allows you to create and manage websites with ease. It is a powerful tool that is suitable for a variety of users, including:

1. Small Business Owners

Small business owners who want to create a professional website for their business can benefit from using GoHighLevel Website Builder.

With its user-friendly interface and drag-and-drop editor, you can create a website that looks great and is easy to navigate.

Additionally, GoHighLevel offers a variety of features that can help you grow your business, such as lead generation and marketing automation.

2. Digital Marketers

Digital marketers can use GoHighLevel Website Builder to create landing pages, sales funnels, and other marketing materials.

With its built-in marketing automation tools, you can create campaigns that are tailored to your audience and track your results in real-time.

This can help you optimize your marketing efforts and improve your ROI.

3. Agencies

Agencies offering website design and development services can benefit from GoHighLevel Website Builder.

With its white-labeling options, you can brand the platform as your own and offer it as a service to your clients. This can help you streamline your workflow and increase your revenue.

4. Freelancers

Freelancers offering website design and development services can also benefit from GoHighLevel Website Builder.

With its affordable pricing and user-friendly interface, you can create professional websites for your clients without spending a lot of time or money.

Additionally, GoHighLevel offers a variety of templates and themes that can help you get started quickly.

5. Web Developers

As a web developer knowledgeable about coding skills, you still need a GoHighlevel Website Builder.

You might not always have the time to build a website from scratch, especially when you start having multiple clients. You would need a medium to Scale up.

With the website builder, you can create as many websites as possible. You can also operate a website sales business where you get the white-label sites, work on them, and resell them to others.

Apart from that, you can use the website builder for clients who might not be able to afford your pricing for building from scratch.

Frequently Asked Questions

Below are some of the most frequently asked questions about HighLevel website builder.

Can GoHighLevel be used to create websites?

Yes, GoHighLevel offers a website builder that allows you to create unlimited websites for your business. The website builder is user-friendly and offers a range of customization options to help you create unique-looking websites easily. You can choose from a variety of templates and customize them to your liking, or you can create a website from scratch.

Is there a white label option for GoHighLevel?

Yes, GoHighLevel offers a white label option that allows you to customize the platform with your own branding. This means you can use your own logo, colors, and domain name. The white label option is ideal for businesses that want to offer a branded platform to their clients. With the white label option, you can create a seamless experience for your clients and build trust with your brand.


GoHighLevel Website Builder is an all-in-one platform that offers a powerful and native website builder. With its intuitive drag-and-drop builder, you can create visually appealing websites without any coding knowledge.

One of the key benefits of GoHighLevel is that you can create unlimited websites for your business on all its plans.

However, to enjoy its full potential, you need to subscribe to the Agency Unlimited or SaaS Pro plans.

In addition to website building, GoHighLevel also offers a funnel and landing page builder that allows you to create stunning landing pages using one-click templates or your own original designs.

You can also integrate GoHighLevel with other tools using its API integrations.

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